Contact Us
Get started

MarTech: How your data can help you dominate

Enabling an effective tech stack for your business to reach your target markets

Knowing the known and unknowns of your market.

A tech stack is a set of technologies and online services you leverage to conduct or improve you go-to-market activities. Getting your ‘tech stack’ ducks in a row is a sound investment for your future growth.

It places you in a better position to effortlessly segment your own data for more targeted communications and messaging – ultimately making your product or service feel more relevant to your prospects.

On this workshop, we’ll unpack the key things you need to consider when building or auditing your own tech stack; and guide you through how taking a RevOps approach with your data can deliver efficient, more predictable revenue and business growth.

 

Location
Online
Date
Wednesday 5 October
Time
10-11am
Duration
1 hour
Cost
Fully funded

Your facilitator

Nick Carlson

A quick introduction

With 20 years experience in running sales and marketing operations in fast-paced, growing businesses in the UK and overseas, Nick's mission has always been to help understand and execute on delivering the best possible prospect, customer and business partner journey possible. Helping business leaders; select, onboard, and refine processes, technology whilst increasing engagement internally in order to make it work, is always an exciting challenge.

Here’s what you’ll learn

On this workshop, you will:

  • Explore the effectiveness of your tech stack
  • Understand the value of moving to a data-driven framework
  • Discover the potential of a RevOps (Revenue Operations) model
  • Learn how to adopt this approach in your organisation

 

This workshop is highly interactive, with plenty of opportunities for discussion and to practise your skills in a supportive and friendly environment.

Who is this workshop for?

This course is for businesses who are targeting revenue growth and are interested in adopting a more lean, agile approach to their go-to-market functions including marketing, sales, sales development and customer success.

As this workshop is fully funded based on eligibility criteria, attendees must meet our baseline criteria:

  • An established business with 3-249 employees
  • Growth ambitious or fast-growing business
  • Based in the Cambridgeshire & Peterborough region

Register to attend this workshop

To book into this event, please complete the registration below.

About you

About your business

About your growth strategy

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

You may also be interested in these upcoming events

Build a digital growth marketing plan

Tuesday 27 September
ONLINE | 3 HOURS
  • Fast-track your growth objectives
  • Define your digital marketing roadmap
  • Diagnose low-performing tactics
  • Scale successes and within budget
Business Leader Talks

#BusinessLeaderTalks: Andrea De Luca, Flusso

Tuesday 15 November
ONLINE | 1 HOUR
  • Delve into Flusso's growth business
  • Discover the decision making and plans
  • Key challenges faced when scaling innovation globally
  • Share experience and exchange insights
Coaching with business leaders

How to apply for a revenue grant

Tuesday 6 September
ONLINE | 30 mins
  • Get 50% match funding for your business
  • Up to £10k to invest in external expertise
  • Step-by-step guidance on how to apply
  • Understand eligibility and assessment criteria
Presenting to pitch for investment

Angels & Dragons: The essentials of raising equity

Tuesday 6 September
TRINITY CENTRE, CAMBRIDGE | 2 HOURS
  • Discover the world of equity investment
  • Identify the right investors for your company
  • Presenting your finances and business plan
  • Unpack core components of your pitch

Growing pains: How to effectively recruit and retain talent

Starts Wednesday 12 October
ONLINE | 3 SESSIONS
  • Understand labour market and hiring trends
  • Explore evidence-based management
  • Analyse your business using our IP index
  • 1-to-1 support with a bespoke action plan

Funded by